Client Acquisition Calculator

Estimate your
potential growth.

Calculate estimated clicks, leads, customers and ROI based on your advertising budget, conversion rates and average client value.

How this calculator works

This calculator estimates how many clicks, leads and customers your Google Ads campaigns could potentially generate based on your budget and conversion rates.

Monthly Ad Budget

The amount you plan to spend on Google Ads every month.

Average CPC

CPC means “Cost Per Click” — how much you pay on average for one visitor.

Conversion Rate

The percentage of visitors who become leads by filling out a form, calling or contacting you.

Close Rate

The percentage of leads that eventually become paying customers.

Average Client Value

The average revenue generated from one customer.

1200

Estimated Clicks

144

Estimated Leads

36

Estimated Customers

$54K

Potential Revenue

18x

Estimated ROI

Estimates depend on targeting quality, landing page performance, competition and campaign optimization.

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